A BA in Digital Marketing and Media Management is a specialized undergraduate course designed to provide students with comprehensive knowledge and practical skills in digital advertising, social media marketing, SEO, SEM, email marketing, content strategy, influencer marketing, and media planning. The program blends creativity with analytics, preparing students to manage online campaigns, analyze digital trends, and optimize brand presence across platforms.
With strong industry relevance and hands-on projects, this course prepares graduates for roles such as digital marketing strategist, content manager, social media analyst, brand manager, or media planner in agencies and corporate marketing teams.
