The BBA in Entrepreneurship and Innovation with a Minor in Business Analytics is an undergraduate degree designed to nurture the next generation of business creators and innovators. This program blends core management principles with hands-on entrepreneurial training, enabling students to ideate, develop, and scale new ventures.
Students explore innovation strategy, startup ecosystems, venture financing, and business model development. The minor in Business Analytics, delivered in collaboration with the Institute of Analytics (IoA), UK, adds a powerful layer of data analysis skills, enabling graduates to make informed, tech-driven business decisions.
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