BBA in Retail Management is a three-year undergraduate course designed to provide students with in-depth knowledge and skills required to manage retail businesses. The program covers key areas such as supply chain management, retail marketing, visual merchandising, store layout, consumer behavior, inventory control, and e-commerce.
Students gain practical exposure through internships, case studies, and industry projects, preparing them to work in supermarkets, fashion chains, e-retail, luxury brands, and logistics companies. The course equips graduates with business strategies tailored to the fast-evolving retail industry.
